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    PulseQED is designed to tackle the complex challenges marketers face by offering real-time predictive insights and robust diagnostics, allowing for proactive and optimized marketing strategies. 

    Marketing Effectiveness
    Planning
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    Scenario planning and budget allocation connected to MMM outputs

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    Plan, simulate, and optimise your marketing investment with scenario-based forecasting and budget allocation tools. 

    Open Source MMM
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    Multi-engine modeling - build, run, and validate across frameworks

    Market & Consumer Insights and Reporting
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    Measure price elasticity, quantify promotional uplift, and optimize trade spend, from base volume to RO 

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    Discover how businesses succeed with data-driven solutions

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Connected data. Better decisions.

PulseQED

From Data to Decisions — Minus the Complexity

From Data to Decisions — Minus the Complexity 

PulseQED turns marketing and sales data into what it should be: clear, current, and decision ready. 
No more lagging dashboards. No more spreadsheet gymnastics. Just predictive insights that help you plan smarter, act faster, and prove impact—without the usual analytics runaround. 

 

Analytical architecture optimized for sales & marketing data

FORECAST

 

Marketing effectiveness planning

Plan smarter. Spend better. Grow faster. 
Our advanced MMM and scenario planning tool lets you see what’s driving performance, reallocate spend in real time, and run “what-if” simulations without the headache. ROI measurement that actually helps you plan the future, not just explain the past. 

HARMONIZE

 

Data management and reporting

Less data wrangling. More decision-making. 
PulseQED brings your messy marketing, media, and sales data into one clean, harmonized source of truth. Dashboards update automatically, reports run themselves, and you finally get to spend more time analyzing than assembling. 

Built for teams that think critically  

Analytics

Analytics

More context. Less chaos. PulseQED factors in seasonality, trends, and market conditions so you’re not just reporting faster—you’re recommending smarter.
Insights

Insights

Tired of running post-mortems with missing data? PulseQED brings it all together—fast—so you can deliver insights while they still matter.
Marketing

Marketing

Guessing is not a strategy. Adjust spend mid-flight, test new plans, and stay one step ahead with forecasting tools that think like a marketer (and calculate like a data scientist).
Sales

Sales

Struggling to connect your sales strategy to marketing’s momentum? PulseQED delivers always current insights that show which marketing efforts are actually driving results so sales teams can align their approach, prioritize the right opportunities, and close with confidence.

PulseQED: Smarter Marketing Decisions, Powered by Always-Current Data

Better Planning starts with
Better Data 

 

  • Unified View – All your sales, media, and marketing data—cleaned, synced, and speaking the same language.
  • Clear Business Link – Track marketing effectiveness through to revenue. No fuzzy math. 

Interfaces that prioritize Action   

 

  • Scenario Planning & Budget Optimization – Run the numbers. Test assumptions. Maximize ROI before the spend hits the market.
  • Visual Dashboards – Built for clarity, not complexity. Because the best insight is the one that gets used. 

Speed, Transparency, and just the right amount of AI   

 

  • Always-Current Insights – Automatic updates ensure decisions are based on the latest data.
  • AI-Powered Analytics – Fast, transparent modeling for trusted, actionable insights.

Infrastructure that works for you     

 

  • Flexible & Scalable Architecture – Secure, cloud-based, and built to fit your existing tech stack.
  • No black box – Full transparency and control over data, insights, and planning. 


PulseQED - Connected Data. Better Decisions.

Unify sales and marketing data

to unlock always-on insights, faster decisions, and measurable growth.

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